

HiFly stands for the spirit of an entire era, for the Glory Days of Windsurfing.
Sensational sporting successes, a unique attitude to life and casual styles – that’s HiFly !

On the water, at the beach, in the city –
The HiFly Style is compatible and accompanies you everywhere.
A Legend Reborn – 45 Years of Wind and Passion
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Windsurf World Cup -Sylt
The passion for windsurfing is perhaps nowhere better experienced than on Sylt! HiFly has been back at home at the Windsurf World Cup on Brandenburg Beach, where athletes and sports enthusiasts can meet and experience the competition on the North Sea up close, since 2022. Entire generations of surfers associate the HiFly brand with very special times and a casual style. We'll showcase this in our collections in our pop-up store on the promenade during the Windsurf World Cup. Whether you're a first-generation surfer or a 20+ fan – ride high!
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Discover HiFly Fashion
Riding high – reaching high
Whether in the 80s or today, the name says it all: Riding high – aiming high – living freedom! "From the water – to the beach – into the city" – HiFly accompanies you and carries the spirit into your daily life. Hoodies, zip-up hoodies, T-shirts, beanies, and other accessories that the younger generation wears just as casually as those who grew up with HiFly .
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Business for good
The styles are just as casual for the younger generation as they are for those who grew up with HiFly . As a brand with its roots in water sports, sustainable and responsible use of resources is a given for HiFly. The textile products are sustainably produced and certified with organic cotton.
